Sparking Brand Desire - Podcast with guest Kevin Perlmutter
A behavioral science approach and insights can enable brands to create stronger connections with the people they want to reach, tap into emotional motivations, focus on how they want people to feel, and increase a desire for their products and services.
Kevin Perlmutter, chief strategist & founder of Limbic Brand Evolution, offers insights on "Content Is Your Business" podcast into what's possible, and how brands can go "next-level" on behavioral science.
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